Outside Voice amplifies global BIPOC voices, giving each curator a platform to tell personal stories through their favorite music alongside their own words (like director’s commentary.)
In 2023 it was featured live at Cannes on the Spotify Beach.
I had the honor of interviewing curators and producing the series since its inception.
Helped launch the creator campaign and B2B narratives for Spotify CTA (Call-to-Action) cards - interactive ad units designed to appear on the Spotify app during and after podcast ads.
These clickable cards allow podcast creators to interact more directly with their audiences, listeners to directly engage with brands, and help advertisers seamlessly track conversions and campaign effectiveness.
Spotify Ads Manager is a self-serve platform that enables creators and businesses of all sizes to manage and measure audio and video ad campaigns on Spotify.
I worked cross-functionally with the product and content design teams to improve the experience and beta test the first AI-integration for creating audio ads.
Grey Goose took over New York City happy hour with Jamie Foxx, Aidy Bryant, and Colin Jost to treat unsuspecting bar-goers to surprise comedy performances and complimentary cocktails. It officially launched the brand's global platform "Live Victoriously," which focuses on celebrating life's small, everyday moments like special occasions.
I appear briefly as an Easter egg in this spot.
The Scott Brothers show how giving clients too much attention can get weird, and that Chase knows just the right way to build relationships.
I appear as a hidden Easter egg in this spot.
Jonathan and Drew prove that using tech can be simple.
Created HBO Instagram content to launch new seasons of Emmy Award-winning series including Girls, Big Little Lies, and Game of Thrones.
When winter is coming in the summer.
As an editor at Someecards, I managed a team of writers and editorial content for daily news and evergreen cards. Created branded card campaigns for Starbucks, TGI Fridays, ESPN and others.
Wrote this card heard ‘round the world, thanks in part to a tweet from Chris Rock.
Wrote a card for ESPN that ended up on SportsCenter.
Had a blast as the social media writer at Comedy Central. Wrote daily topical jokes for Twitter, post copy across social platforms, and managed fan engagement for several shows.
Tweets I wrote for the Roast of Justin Bieber were used as bumpers during the live broadcast.
